IPM – The Big Picture
(For Technicians)
Program Outline:
This session will examine the following areas:
- Defining & Using Integrated Pest Management
- What it takes to be a superior technician
- Being Part of the team means...
- The Business Puzzle
- The keys to the doors of success
- Understanding today’s customers
- Consumer behavior
- The price/value relationship
- Why customers cancel
- The three layers of customer service
- The five dimensions of customer service
- How to keep customers loyal
- Identifying the loyal customer
- The four types of customers
- The technician’s role in preventing cancellations
- The power of referrals & Add-On Sales
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